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Google Analytics 4: What you need to know

Google Analytics is the cornerstone of digital marketing. As Marketers, using Google Analytics is a crucial skill to have when monitoring website performance, target audience activity and behaviour to plan strategies. When it comes to […]

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Facebook Tracking Pixel: WHY and HOW you should install one

Have you ever found yourself browsing the internet, or searching Google for research when you find yourself procrastinating on Facebook just a few moments later? You scroll down your news feed, and suddenly come across

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Google Analytics 4: What you need to know

Facebook Tracking Pixel: WHY and HOW you should install one

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